In the lead-up to Christmas we helped Bizzibeans Cakes give their lovely Christmas cakes a makeover with some brand-new packaging. Their cakes, available in three different sizes, make a welcome addition to any Christmas dinner table.
Bizzibeans Cakes are a small family business in Suffolk who make delicious cakes that they supply to local cafés and direct to consumers. They approached us looking for a packaging solution for their bestseller. With a wonderful homely feel, these Christmas cakes sell very quickly every year and Bizzibeans Cakes identified that their best marketing tool was their actual product.
They recognised that Christmas cakes are usually shared and are commonly bought to parties and dinners with friends and family around the festive season. By having a packaging solution that delivered their cakes in tiptop condition and proudly advertised the Bizzibeans brand, the Bizzibeans team could organically grow their brand awareness and increase their sales.
In true family business spirit, the product centres around Grandpa, a keen cake fan who started baking fruitcakes for his relatives before family members Todd and Justine started to stock it at Bizzibeans. Grandpa’s Christmas Cake has become a firm favourite among Bizzibeans’ customers due to its homemade feel. It was important that the packaging reflected the homely roots of the product whilst providing a professional and protective way to transport the cake to those all-important Christmas parties and dinners.
We understand that seeing your brand on some professional packaging for the first time is always a big moment and so we are proud to work with you to make sure your packaging looks exactly the way you want it to. Bizzibeans approached us with their designs ready to go so our team got to work manufacturing 3 different sized boxes for the whole range of Grandpa’s Christmas Cakes. Now that Christmas is well and truly on the way, we are so pleased that Bizzibeans Cakes’ customers have the perfect packaging solution to bring their tasty treats to the table.
